Malhotra, Naresh K. and Dash, Satyabhushan <br/><br/>
Marketing research 

 - New Delhi  Dorling Kindersely (India) Pvt. Ltd.  2011 
 - 859;A12;N31;I22p. 
<br/><br/><label>ISBN: </label>978-81-317-2317-3 
<br/><br/><label>Dewey Class. No.: </label>658.83    Mal.Q1