Batra, Satish k and Kazmi, S H H <br/><br/>
Consumer Behaviour 

 - New Delhi  Excel Books  2004 
 - 536p. 
<br/><br/><label>ISBN: </label>81-7446-360-7 
<br/><br/><label>Dewey Class. No.: </label>658.8342   Bat.P4