Marketing research (Record no. 169132)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00418nam a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210212s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-81-317-2317-3 |
| 072 ## - SUBJECT CATEGORY CODE | |
| Subject category code | Com |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 Mal.Q |
| Edition number | 5th |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh K. and Dash, Satyabhushan |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing research |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2010 |
| Name of publisher, distributor, etc. | Dorling Kindersely (India) Pvt. Ltd. |
| Place of publication, distribution, etc. | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 859;A12;N31;I22p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Student Unit |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| SOL North Library | SOL North Library | PG | 29/06/2012 | SU322535 | 13/02/2021 | 29/06/2012 | Student Unit |